We are the UK’s leading
greeting card franchise

Publications

For tips and advice about running a franchise business, read some of the articles Card Connection has had published in the press.


Answers to the Franchising Questions You Were Afraid to Ask

We ask Andrew Cutler, Sales Director of leading greeting card franchisor, Card Connection, some of the questions you always wanted to know about franchising but were afraid to ask.

 

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Glass Half Full or Half Empty?

Are you a glass half-full or glass half-empty kind of a person?  We are frequently reminded to ‘stay positive’  however, when it comes to doing business in tough economic times I believe this advice should be taken firmly on board.

 

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Are You Ready for Franchising? The What Franchise Quiz

It is a big decision to take on a franchise. You need to do considerable research, ensure support from your family, secure the right funding and find a business sector you are interested in. So following detailed preparation how do you know if you will be successful? Take our Card Connection What Franchise Quiz to see if you are likely to become successful in this dynamic industry.

 

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Getting into the Black

Getting your new franchise business – in financial terms - from ‘in the red’ to “in the ‘black’ as quickly as possible must be the aim of every new franchisee.

 

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How a Positive Mental Attitude is Key to Franchising Success

Running your own business during a financial downturn is tough. However, instead of complaining about the state of the global economy this is the time to work smarter, provide better customer service than your competitors and generally go the extra mile to ensure your business continues to be in good shape when the recession is over. The key to this is approaching any situation proactively and with a positive mental attitude.

 

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Relationships Rule

Business is about decisions based on rational thinking and the best product backed up by the most efficient service will always win over the competition; right? Wrong! Business decisions are often driven by emotional needs. The real fact is that people buy from people they know and like.

 

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